LinkedIn Creative Specifications

  • Image dimension: 1200x627

  • Image file size: 5MB

  • Image format: JPG (JPEG), PNG and GIF (animated GIFs not supported)

  • Landing page URL: (with UTM if required)

  • URLs longer than 23 characters are shortened by the LinkedIn

  • Introductory text: 150 characters

  • Title text: 70 characters

  • Description: 100 characters


Reference: linkedin.com/help/lms/topics/8154/8155/ad-specs-guidelines